How much study is too much?

You know what it’s like. You’ve picked up the course you think will teach you all that you need to know. The next big thing. Your super income maker. It’s gonna make you rich… Once you’ve implemented everything. The introductory lesson (the bit you got free and persuaded you to buy the course in the first place) makes it all sound so easy. Lesson one outlines everything for you nicely, but  suddenly lesson 2 BITES!

Set up a website, get a domain name, grab some hosting, build a squeeze page, find a PLR download, add tracking links. You’re suddenly being hit by a task list as long as your arm and possibly not much to go on. The seller has assumed that you know how to do all of these things and hasn’t provided you with any detailed explanations. So you call up support, only to be told that the ‘done for you’ package is an add-on for another few hundred dollars! You don’t want it done for you, you want to know how.

So you start to study. Well getting a domain name was easy and finding some hosting wasn’t hard either, but since you sensibly bought them from two different places you now have to tie the two together and you have to find out what DNS means and how to set it up. Then you find the hosting you chose doesn’t include easy WordPress setup, so when you research this a bit more, you find you need to learn about SQL administration and PHP. (There’s 2 subjects with a lifetime of study). Then someone says to you to not worry about WordPress and just set up an HTML page, with CSS to make it easy. Another lifetime of study!

You can see where I’m going with this. Every subject introduced means at least another two or more questions and it seems never ending. At some point you might just give up. Sell the domain name on EBay, call the hosting a loss and hope that you can claim on the 30 day money back guarantee on the course…. That ran out yesterday!

That’s really where an internet marketing mentor can come in handy. If he doesn’t know himself (And Alex Jeffreys is a prime example of this), he will know someone who does and is willing to help. Step in someone like me. I don’t claim to be a marketing expert like Alex, but I do claim to know what’s necessary to be able to set up an HTML page or a WordPress site from scratch and I would be able to teach you to do the same. The real point here is recognising when the tasks are getting beyond you and you need to outsource help – not necessarily the whole task, but the learning of the task. It’s not an admission of failure – if you haven’t been shown how to do something, then being unable to do it is not your fault. Recognising that you have reached your limits is an important skill in any field. Failure is when you refuse to see that point or you don’t want to even research what other help might be available to you.

So if you get stuck, ask for help. If you think you’re spending too much time studying and not enough time doing, take a short cut for now by outsourcing and find out for yourself later. Making forward progress, especially in the early stages, is more important that doing it exactly right yourself. Same with product creation – an imperfect product on release will far outsell a partial but perfect product sitting on your desk.

Feel free to comment below or if you need help then email me and ask. My email address is on the Contact Me page. I’ll do what I can to help, provided you don’t mind me using your questions as part of the next course I write. Real life examples always help.

Be good and have fun… The two are not mutually exclusive!