Alex Jeffreys Product Launch Bible Review

Product Launch Bible

Well it looks like my mentor, Alex Jeffreys is up to his new product tricks again. In fact he’s doing his best to make sure that everyone can be as successful as he is when it comes to product launches by giving us his own Product Launch Bible – the list of instructions and steps that Alex uses and trains his direct learning pupils to use too. Now in the 11 months of this year Alex has launched 11 products and got over 33,000 units sold, so you can guess he does know a thing or two about product launches and how to make them a total success.

Bonus Items

As usual with an Alex Jeffreys product, there is a ton of bonus products, all new and all relevant to the main event. The highlight of these bonus products is an over-the-shoulder one hour long video of a product release. There is also a diagram and examples of the 4 pages that Alex does for each product, a resource guide of the places and faces behind each product launch.


But that’s all by the by. The extras. What about the main event? Well that lives up to Alex’s usual standards too. A 2 hour video (with the audio as an extra separate file) and a PDF transcript of the whole shebang as well. The presentation is done by Alex (of course) in his usual excitable style, which is not necessarily to everybody’s taste but he does help you to believe his message. Some of this time is taken up with Alex’s back story, but not as much as has been usual in some of his earlier products.

Now obviously I can’t talk here about the contents of the Product Launch Bible as it would negate the point of me suggesting that you buy it, but I, as a reasonably experienced marketer, still learned plenty and I’m very sure that you will too.

As always with a good launch, there is also a sales funnel set of offers after you’ve bought Product Launch Bible. The first is Marketing With Alex Live – a recording of a live session that Alex recorded and well worth grabbing too. The second offer is Internet Marketing Mastermind – a monthly membership site with private call sessions with Alex and his team and some great assistance with product creation and anything else you might need. This link is a special $1 introductory price, so don’t share it too far and wide. This program is not full time access to Alex (that comes with his personal training product which is a LOT more money) but there is a great deal of assistance available from the man himself and his team.

And also, because I’m that sort of bloke, you don’t have to just take my word for how interesting Product Launch Bible is, I’ve collected some other people’s opinions too.

Here’s a video review:

This isn’t the only one, of course but I don’t want to bore you with how good I think Product Launch Bible is, I want you to find out for yourself, so, one more time, here’s the link to the Product Launch Bible.

Mentoring and Other Stuff This Week

I have to say this mentoring stuff is hard work when you’re doing it off the cuff.

I’ve had 4 people approach me this week requesting some help with either their approach to MWA – Marketing With Alex (One of Alex Jeffreys’ tutorial courses) or with their marketing in general. They found me through Alex’s MWA Facebook group. I’m still getting into what their individual requirements are although fortunately they’re all at similar stages with similar wants and needs as well as similar abilities. That makes things a lot easier than it could be.

I’m collecting and collating all the stuff I’m writing for them and sending by email (no conference calls at the moment) so I can put together a formalised course, something I can charge for obviously, but in the meantime, these guys are getting my aid for free. I have no doubt that I’ll be able to work with each of them n future projects. The one common problem is the ‘want it now’ thing. It’s not an attitude or driving force, it’s a mentality that’s been implanted by too many other sellers (not marketers – they’re a different breed) in order to sell the shiny objects.

My first Facebook viral app is going well. It’s live and is pulling in signups to my list, not in huge numbers yet, but it’s only been live a day or so. You can see it here: I used one of my other domains to host it in case it all went pear shaped. I don’t want anything to affect this domain. I will write a follow up review to my earlier one on Facebook Viral Bomb 2.0. I do have a WarriorPlus affiliate request in for this product but the seller has not responded after 48 hours. Either he’s doing well enough on his own to not want affiliates or he’s busy responding to support requests to check his WP account.

I actually think it may be well worth while doing  an article on the Warrior Forum and WarriorPlus and how they tie in together, perhaps throwing in JVZoo, Commission Junction and PayDotCom so that marketers can be aware of alternatives to ClickBank.

Other than that my own activities have been restricted to blog commenting, answering Facebook queries (which got me the mentoring gigs) and trying to do a bit more on my own products. The latter activity has slowed right down due to the unexpected mentoring requests. I want to do them though as positive results with these guys will enhance my reputation – which is what this blog is about! Being flexible enough to change priorities may be a good thing in some ways, but it plays havoc with marketing plans! Time for a plan re-write, methinks.

A Sudden Burst of Clarity

A Sudden Burst of Clarity

In my humble opinion – as all things on this site are, a lot of internet marketing is a mess of total confusion. There are thousands of products out there that all intend to help us make more money, some of them are free, some of them are very expensive. Some offer to cover the whole gamut of internet marketing from A to Z and some only offer an insight to a small corner of this vast field of knowledge.

The trouble is that we feel we have to go out and check out every last little bit, in case there’s that special something that we’re missing, something that will suddenly turn our meagre efforts into total success. This feeling that we have to look at everything, and that usually means buying much of it, only adds to our confusion and actually stops us from being very productive on a day to day basis.

Alex Jeffreys puts it very succinctly in one of his excellent creations when he describes a moment when he heard his young son crying. The child had mixed several jigsaws together and was crying in frustration that he could not assemble one single picture. After Alex separated the jigsaws into their individual boxes (they were very simple jigsaws with a low number of pieces each) and left his lad with a single jigsaw and the box to copy the picture from, the youngster was happy – which at the same time gave Alex his own sudden burst of clarity on how he could help his customers and clients. This became the inspiration for a new product for Alex – The Cash Box Blueprint which has turned into another one of his huge sellers and pushed his name again to the top of people to know and follow.

I am going to adopt this idea from Alex and pass it on to you. I’m sure he won’t mind as (if it’s still available when you read this), you might just rush out and buy Cash Box Blueprint as it doesn’t cost much and it’s well worth the small price.

The idea is this… Stop being the origin of your own confusion.

Stop looking at every little or large thing that comes past you and concentrate on one training course that you’ve already bought and follow all of the instructions. Do this for a week or two, or a month, until it works, or until you are totally, really, utterly convinced that it doesn’t work. In that time period, don’t look at, buy or do anything else that is unrelated to that one course.

In other words, stop distracting yourself.

Chances are you will be more productive in that time period than you have ever been before. You will learn something and it will stick, even if it’s something that doesn’t work. Sort out your puzzles and put them all aside except for one and just do that one jigsaw puzzle. It will stop you crying for long enough to start enjoying yourself again.